Services and Solutions
VISUAL IDENTITY DESIGN
Your visual identity includes all visual aspects of your business including your logo design, brand colors, typography, website design, employee uniforms, print marketing materials, and more. Creating a cohesive and consistent brand identity is essential for effectively communicating to consumers what you do and how it can provide value to them.
Graphic Design is defined as “The art or skill of combining text and pictures in advertisements, magazines, or books.” While this may be true, this definition barely scratches the surface of what graphic design can do and how important it is for businesses today. My Graphic Design services can be used to develop a myriad of different products and services.
Although Illustrative and Graphic Design often overlap, they are not exactly the same discipline. Illustrative Design provides a visual representation of an associated text or idea. At Richardson Design & Illustration, I believe that Illustrative Design can be used to great effect for businesses today because it provides a unique aesthetic when compared to the more popular practices of Graphic Design.